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Privacy Policy

Petrock's Liquors is committed to protecting customers' personal information. We provide our privacy policy below for reference.

Policies described on this page are:

- The personally identifiable information that is collected through this website.
- The organization(s) collecting the information.
- How the information is used.
- Whom the information may be shared with.
- What choices are available to customers regarding collection, use and distribution of the information.
- The security procedures that are in place to protect the loss, misuse or alteration of information under our control.
- How to correct any inaccuracies in the information.

Any party that feels Petrock's Liquors is not abiding by the posted privacy policy may contact a representative via email ( or by phone (908-359-2333) for clarification and/or assistance.

Information Collection and Use
Petrock's Liquors is the sole owner of the information collected on this site. We will not sell, share, or rent this information to others in ways different from what is disclosed in this statement. Petrock's Liquors collects information from our customers at several different points during a transaction.

No paid registration is required in order to use this website, although the customer is required to create an account prior to placing an order. During account creation, the customer is required to provide their name, email address, zip code, and phone number, all protected by a user-created password. This information is used to contact customers regarding their order, our services, or other business matters.

Petrock's Liquors requests information from customers on the online order form. Here the customer must provide contact information (name, shipping address, etc.) and payment information (credit card number, expiration date, etc). This information is used for payment purposes to fulfill the customer’s order. If Petrock's Liquors hase trouble processing an order, this information is used to contact the customer.

Gift Recipients
Petrock's Liquors collects contact information for gift recipients in order to ensure accurate gift delivery. We neither sell nor rent any contact information for gift recipient, and beyond completing delivery of their gift we do not contact gift recipients in any way.

A cookie is a piece of data stored on the visitor's hard drive containing information specific to that visitor's use of a specific website. Any information placed in the cookie is accessible only to, and will not be sold or shared with anyone else under any circumstances. Cookies are used to store a unique session identifier, allowing a customer's shopping cart to be maintained from one page to the next. Cookies are also able to maintain your session information from one visit to the next. By setting a cookie on our site, our customers do not have to log in more than once, thereby saving time while using Petrock's Liquors' site. If a customer rejects the cookie they may still browse the site, but the experience will be limited as the customer will be unable to log in, maintain a shopping car, or make a purchase.

Log Files 
Petrock's Liquors uses IP addresses to analyze trends, administer the site, track customer's movement through our website, and gather broad demographic information for aggregate use. IP addresses are not linked to personally identifiable information.

Sharing  + Partners
Petrock's Liquors will share aggregate demographic information with its third party partners. This is not linked to any personal information that can identify any individual person.  Third party partners include, but are not limited to: shipping company, website host(s), and payment processing company.

Petrock's Liquors uses a third party shipping company to ship orders, and a credit card processing company to bill customers for goods and services. Our website is supported by the Beverage Media Network who help with the technical operation of our website and provide additional service as required. These companies do not retain, share, store, or use personally identifiable information for any secondary purposes.

Petrock's Liquors values the customer's privacy and will never release any account information to anyone outside of the groups whose help is necessary in conducting business.

This website may contain links to other sites. Please be aware that Petrock's Liquors is not responsible for the privacy practices of any linked websites. Petrock's Liquors encourages customers to read the privacy statements of each and every web site that collects personally identifiable information. The privacy statement on this page applies solely to information collected by this website,

If a customer wishes to subscribe to the Petrock's Liquors newsletter, contact information such as name, email address, and zip code are required for subscription. If at any time the customer should wish to unsubscribe, they must simply follow the link in the newsletter to update their email preferences. Customers may reach us by phone or email with any additional questions, concerns, or assistance.

When Petrock's Liquors' order form prompts customers to enter sensitive information, the information is encrypted and is protected with the best encryption software in the industry: SSL (Secure Socket Layers).  Provided by Thawte, the SSL is one of the leading encryption software companies available today. While on a secure page such as our order form, a lock icon in the address bar of web browsers appears, indicating and ensuring that no personal information is being compromised.

While Petrock's Liquors uses SSL encryption to protect sensitive information online, extreme care is taken to protect customer information offline. All customer information is restricted to our main office. A limited number of employees are authorized to access personal information and will be the only people who have access to personal information during any part of the order process.

Customers with any questions about the security on Petrock's Liquors website can email us at or call (908)-359-2333.

Correcting/Updating Personal Information 
If a customer's personal information changes, the customer can add new information or delete any addresses or credit cards from their account on the "My Account" page. Customers can also modify login information and opt out of the newsletter subscription from the same page. Customers who prefer speak to a customer service representative can reach Petrock's Liquors at 908-359-2333.

ALL ALCOHOLIC BEVERAGES PURCHASED FROM PETROCK'S LIQUORS ARE SOLD IN THE STATE OF NEW JERSEY AND TITLE PASSES TO THE BUYER IN NEW JERSEY. Petrock's Liquors makes no representation to the legal rights of anyone to ship or import alcoholic beverages into any state outside of New Jersey. The buyer is solely responsible for the shipment of alcoholic beverage products. By placing an order with Petrock's Liquors, buyer authorizes Petrock's Liquors to act on buyer’s behalf to engage a common carrier to deliver buyer’s order.


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